Entrepreneurship

Entrepreneurs are charging up to $50,000 to preserve people's memories in books, films, and even holograms before they die as the personal-memoir business ramps up


Nick Baum credits his 82-year-old father with inspiring him to start Storyworth, a do-it-yourself-memoir company, 10 years ago. “I didn’t have any kids yet, but I had the sense that even if I did, he might not be around to see them and get to know them,” Baum told Insider. To remedy that issue, he …

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